Photo credit: Stephanie Badini
I hope you are enjoying the start of summer!
It’s been a busy few months for me, and I love that things are finally slowing down.
Last Sunday I was up at Woodstock for my friend Rachel Goldstein’s birthday party, hosted by Kris Carr (NY Times bestselling author and wellness activist).
Rachel is the founder of Agent of Change (event & marketing agency) and a superconnector in the wellness & personal development space.
When I arrived at the party, I was delighted to find a gourmet feast — mountains of organic food, including dips, veggie burgers, chocolate covered strawberries, and gluten-free cupcakes.
Everything about the event was impressive, but what stood out most to me was the people in the room.
The party was organized pretty last minute and was in upstate NY, yet it was a full house. Celebrity doctors and yoga instructors, leading media entrepreneurs, and wellness / personal development experts filled the room. People from across the country flew in, just to be there for Rachel on her special day.
It was a great reminder of the power of relationships, because in my eyes there is nothing more important than that. It is the ultimate manifestation of wealth and abundance.
When I help my clients develop their marketing and publicity plans, I always focus on relationships.
I ask them questions such as:
- Who are the people in your network who are your cheerleaders and supporters?
- Who are the superconnectors who can open doors for you?
- Who are the new people you want to meet, and what are the existing relationships you want to cultivate?
Because the truth is, everything we get in life happens through relationship. For example, when I look at my own business, I feel humbled by the generosity of the people in my network. Mentors who advise me when I’m feeling confused, colleagues who refer clients to me, and friends who think of me for speaking and media opportunities.
So many of these opportunities I could have never gotten on my own — it was other people caring about me and advocating for me that made them possible.
So today I have two questions for you —
- Who are the people you want to cultivate stronger relationships with (business or personal)?
- How can you be more generous and add more value to these people’s lives?
Take a moment to think about it, and I’d love to hear what you come up with. Feel free to leave a comment!