Being biracial and deeply introverted, I’ve always had a passion for elevating diverse role models.

I remember when I first started my business, I was desperately searching for people who were like me… introverted, heart-centered, and sensitive… who had wildly successful businesses. 

Because a part of me doubted if I could really “make it” as an entrepreneur.

As the popular saying goes, “It’s hard to be what you cannot see.” But when you see other people like you doing big things, you start to realize it’s possible for you, too. 

I’ve always felt a personal responsibility to make a difference. As I started to learn more about the Black Lives Matter movement and what it means to be anti-racist this year, I realized there was so much more I could and should be doing to support the BIPOC (black, indigenous, and people of color) community.

Today, I want to share six ways my company is doing that.⠀

1️⃣ Mentorship

We hired an amazing DEI (diversity, equity, and inclusion) mentor, Yasmine Cheyenne, to train our entire team on how to better support BIPOC entrepreneurs. We’ve also been using these trainings to onboard new team members. 

Most recently, I hired Yasmine to do a full audit of our Impacting Millions® program to uncover any blindspots and ensure we are being inclusive and supportive in our work. 

2️⃣ Team

We’re proud to have long-standing BIPOC team members, including coaches, customer service leads, sales professionals, and copywriters. We’re committed to continually hiring diverse talent to strengthen our team.

3️⃣ Commerce

I’m actively learning about and researching amazing BIPOC businesses to support. More than 15% of the prizes we purchased to give away at our recent Impacting Millions LIVE event are from BIPOC businesses. Our favorite brands included Chic Geeks, épifenē, LOLA ADE, Passion Planner, UOMA, and more!

4️⃣ Partnership

We’re actively developing relationships with BIPOC entrepreneurs for our 2021 Impacting Millions launch. Our goal is for at least 15% of our affiliate partners to represent the BIPOC community.

5️⃣ Publicity

I’ve been actively recommending BIPOC entrepreneurs to my media and influencer friends for visibility and teaching opportunities. It’s been so rewarding to amplify the voices of BIPOC leaders and facilitate access to these opportunities.

6️⃣ Donations

We’ve made (and will continue to make) monthly, recurring donations to the Black Lives Matter initiative. 

Now, I would love to hear from you…

  • What are some things you’d like to do (or are already doing) to support the BIPOC community?


I look forward to hearing from you on my Facebook post
right here

READY TO START LANDING DREAM PUBLICITY?

Get exactly what you need to start getting featured on top media outlets and influencer platforms